The Majestic Link Profile Tool
Enhance your Digital PR and SEO strategies with The Majestic Link Profile tool for accurate, comprehensive, intuitive backlink profile analysis. Our proprietary Trust Flow and Citation Flow metrics help digital marketers and SEO professionals make data-driven decisions with our advanced and easy-to-read backlink profile visualisations.
What is a Link Profile chart?
A Link Profile chart is a visualisation tool that displays a website's backlinks.
It uses a 101x101 grid to plot backlinks based on two metrics: Citation Flow (x-axis, 0-100) and Trust Flow (y-axis, 0-100).
The Link Profile chart is a Scatter Plot, where each dot represents inbound links, with specific features:
- Position: Higher dots indicate higher Trust Flow (TF), while dots further right represent higher Citation Flow (CF)
- Darkness: Darker dots indicate a higher concentration of backlinks with those specific TF/CF values
- The diagonal line is where TF = CF, useful to visually position a dot on the scatterplot to assess the quality of backlinks
This visualisation compresses large amounts of backlink data into an easily interpretable format, helping users understand the quality of a backlink profile and identify unusual distribution patterns.
Link Profile charts plot links based on their scores. For example, a link with CF 20 and TF 10 appears as a dot at coordinates [20, 10]. Multiple links with identical scores stack simultaneously at the same point, creating progressively darker dots as the number of backlinks increases.
What Does a Typical Link Profile Chart Look Like?
A Link Profile chart's shape resembles an open fire flame, shaped by a soft breeze. Its height and intensity will depend on the fire! The stronger the fire (backlink profile), the higher the flame and the more intense the deep shades of red.
Note how:
- The bottom left is darker than the chart's top right.
- Most links are below the TF/CF 45-degree line.
- The scatter plot presents no gaps.
Why Should a Healthy Backlink Profile Chart Resemble a Flame?
A natural, healthy link profile typically resembles a flame shape, with a broader concentration of dots in the bottom-left area (representing more numerous "normal" or "poor" quality backlinks) and fewer dots toward the top-right (representing rarer "great" incoming links from prestigious sources like news sites, research institutions, or governmental institutions). This pattern reflects the organic reality of most websites' backlink profiles, where lower-quality backlinks naturally outnumber high-quality ones. A profile showing only high-quality backlinks without this natural distribution may indicate unnatural link-building practices. Link profile charts compress large amounts of backlink data into an easily interpretable format, helping users quickly evaluate a website's inbound link profile quality and distribution patterns.
What Does The Link Profile Chart of a Spammy Website Look Like?
In this example, the website has 6,911 Referring Domains and over 3 million backlinks.
In principle, it looks like a good link profile… almost 7,000 referring domains and 3 million URLs are good, right? If we map all the backlinks, it's easy to see they have low values of Trust Flow and Citation Flow (mostly 0 or 1). These values produce a flat line in the Link Profile chart, indicating an unhealthy and unnatural backlink profile.
For a deeper dive into the Link Profile charts and how to leverage this tool effectively and create in-depth SEO analyses, you can check out the comprehensive guide "Learn How to Read Link Profile charts" on our blog.
An Intuitive Backlink Visualisation Tool
These dynamic visualisations offer:
- Real-time visual representation of your backlink ecosystem
- Instant evaluation of a backlink profile
- A comprehensive view of authority and popularity for both referring domains and URLs
Comprehensive Analysis Features for any Backlink Profile
The Link Profile Tool can help:
- Report SEO and digital PR campaign impact and preformance
- Compare SEO link building strategies and digital PR initiatives
Referring Domain Analysis
With the Link Profile tool, you can monitor your domain landscape with precision:
- Track the total referring domain count
- Analyse domain authority distribution
- Identify the presence of high-level linking patterns
- Export domain data for deeper analysis
URL-Level Insights
URL data provides an overall view of a backlink profile to:
- Monitor total referring URLs
- Export comprehensive URL data for detailed reporting
Accurate Data for Professional Reporting
- Export functionality for comprehensive backlink analysis
- Intuitive visual representations for stakeholder presentations
5 Reasons You Should Use The Majestic Link Profile Tool
- Link Profile data is a powerful and intuitive way to represent and communicate the state of a backlink profile
- Link Profile plots are easy to read and can be used to compare backlink profiles
- The data is fresh, reliable and updated regularly
- The export data feature provides the necessary data for periodic reporting
- The Link Profile tool offers an intuitive interface for efficient backlink analyses
Link Profile Provides an Immediate and Accurate Assessment of Your Backlinks
The Link Profile chart is one of Majestic's powerful backlink checker tools. It features a 101x101 grid, compressing the data into a single, intuitive image.
Transform your link building strategy today with the power of Majestic's BackLink Profile tool. Book a demonstration of our backlink checker and discover how Majestic can help you today.
Try It!Free SEO Tools - Site Explorer Backlink Profile Data
Majestic provide free SEO Tools, backlink profile data with Site Explorer. You can access a changing example of free backlink profile data on Site Explorer without signup or validation. We've made this easy to access - just press the orange search icon on the homepage.
The SEO Tools in Site Explorer have a low price of entry, included on the Lite plan at just $49.99 per month. For more details of the subscriptions on offer, please visit our plans and pricing page to view without commitment.
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